coach

Serena Martino

coach

Having held several leadership roles, I have helped individuals to find their hidden skills to progress in their careers. I have trained and coached small and big distributed teams with different skill sets. I am a firm believer that finding intrinsic motivation in each team, not only will boost morale and performance but will have a direct correlation with long-term positive business results. My coaching approach is allowing each person to find the best solution through self-reflection, combined with practical tools from my direct experience in the field. I am an advocate of the remote-first workplace, having spent over a decade working successfully in 6 different countries and with teams around the World, I understand cultural diversity and the complex dynamics of scaling internationally. My professional background includes extensive experience in the tech, e-commerce, travel and marketing industries, with a focus on scaling businesses, developing marketing strategies, and managing teams. My business skills include team leadership, change management, time management, business growth strategies, product marketing, and marketing strategy. I work with clients from all walks of life and industries. Some of the companies they work for: Tech/Software (Checkpoint - Github - DoubleVerify - Similarweb - Zynga) E-commerce (CommerceTools - Lightspeedhq - Yotpo) Marketing/News (Liberty Global - Outbrain - Taboola - Triplelif) Travel&Hospitality (Booking.com - Marriott - Virgin Atlantic) Manifacturing&Pharma (Kistler Group - Lonza Biologics - Merck - Biogen - Stratasys)